Big Data Applications In Holiday Season

The holiday season is important for retailers and manufacturers as consumer buying increases by as much as 40% which in turn increases shipping. Thus, companies will deliver more products and financial institutions will also see a noticeable increase in transactions. Nowadays, consumers purchase products online. So, it is important for companies to have a good big data application which must focus on product and customer analytics, which will improve customer service, decrease time-to-market, and provide analysts with actionable intelligence to make business decisions. Read more at: http://it.toolbox.com/blogs/database-administration/big-data-planning-for-peak-season-74893