SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

Big Data Analytics in Retail

The retail industry is B2C industry. In B2C industry, forecasting and planning future demand and supply is a very important function to improve operation's efficiency. But, consumer behavior is very unpredictable. To analyze this unpredictable behavior, retail stores need to analyze big data. In Consumer Goods Analytics Summit in Chicago, suggestions on applying Big Data Analytics in Retail Industry were discussed. Let’s have a look on some of them:

·        By using big data analytics try to find out actual problem and their solution.

·        Apply analytics in every possible way from making sales report to multi-structured data to understand and improve customer service.

·        Always Interpret big data.

·        Recruit persons who understand the value of data analytics. 

To know more about Big Data Analytics in Retail, read the article link “Are retailers organized for Analytics” by Gib Basset, (Consumer Goods and Retail Industry Principal with Oracle Corp) at: http://www.retailwire.com/news-article/18266/are-retailers-organized-for-analytics

×
Stay Informed

When you subscribe to the blog, we will send you an e-mail when there are new updates on the site so you wouldn't miss them.

Touchpoint Marketing: A Study
Tips for making good email campaign

Related Posts

 

Comments

No comments made yet. Be the first to submit a comment
Already Registered? Login Here
Saturday, 07 June 2025

Sigma Connect

sigmaway forums

Forum

Raise a question

Access Now

sigmaway blogs

Blogs

Blog on cutting edge topics

Read More

sigmaway events

Events

Hangout with us

Learn More

sigmaway newsletter

Newsletter

Start your subscription

Signup Now