Neal Schaffer Blog

• Blog Marketing Isn’t Dead — You’re Just Doing It Wrong

  

  You’ve heard that blogging still matters, but with millions of posts published daily, can blog marketing still move the needle for your business? As a Fractional CMO, I’ve helped businesses of all sizes leverage blogs not just for traffic, but to generate qualified leads, close deals, and establish thought leadership. In this post, I’ll show […]

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• The Real Role of SEO Keywords in Driving Business Growth

  

  Most content about SEO keywords stops at definitions and how to do basic keyword research. If you’re serious about growing an audience, ranking consistently, and building a scalable content strategy, you need to think beyond lists of keywords. As a Fractional CMO and marketing strategist, I work with brands that want more than traffic — […]

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• How Much Does LinkedIn Premium Actually Cost Today?

  

  As someone who recently upgraded to LinkedIn’s paid version, I know firsthand how LinkedIn Premium provides enhanced features and insights beyond the basic free account. Before you decide to upgrade, however, understanding exactly what you’ll pay for each plan is essential for making an informed decision. Let’s examine the current LinkedIn Premium pricing options for […]

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• 15 Essential Apps for Bloggers to Streamline Content Creation in 2025

  

  Bottom Line Up Front: These 15 apps will transform how you create, manage, and grow your blog. From design tools like Canva to writing assistants like Grammarly, each app serves a specific purpose in your blogging toolkit. Blogging in 2025 isn’t just about writing great content anymore. You need to juggle content creation, photo editing, […]

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• The Ultimate Guide to Meta Tags for SEO (With Real-World Best Practices)

  

  Meta tags have long been a staple in the SEO toolkit, but in a digital world that changes as fast as Google’s algorithm, how much do they still matter? As someone who’s helped brands of all sizes navigate SEO transformations and leverage content to grow visibility and trust, I can tell you that while meta […]

  The Ultimate Guide to Meta Tags for SEO (With Real-World Best Practices) appeared first on NealSchaffer.com