SigmaWay Blog

In the circuit-based telephony world, watching the status of a few thousand network nodes was a satisfactory answer to assuring network health. But today, the number of alarm points to monitor has scaled to the millions. No operator has the money to constantly monitor the performance issues of individual smart phone users. It is time for operators to get real and invest more in proactive analytics than in reactive alarms. What’s more, the gap between network planning and assurance has to be shortened. Why? Because the cause of today’s customer-experience problem is yesterday’s lack of good data for capacity planning.

During a recent conversation with columnist Dan Baker, big data architect Kelvin Hall, reveals about his firsthand experiences of the problems faced by network operations and big opportunities that await them through a greater mastery of analytics techniques. To read more, visit the following link:

http://www.billingworld.com/blogs/baker/2014/04/from-alarms-to-analytics-the-paradigm-shift-in-se.aspx

The trend towards larger data sets is due to the additional information that can be derived from analysis of a single large set of related data, as compared to separate smaller sets with the same total amount of data. This is allowing better correlations to be found to spot business trends, determine the quality of research, prevent diseases, link legal citations, combat crime, and determines real-time roadway traffic conditions. Today, the applicability of Big Data analytics is not limited to only organizations. Big Data wings have established a longer reach beyond that sphere. Many apps are already in place to help people find the cheapest flights, improve their diets, even suggests how to become better drivers! From travel to shopping to health to civic life, big data got a role to play. Embracing Big Data analytics has already started paying dividends to the consumers. With more explorations, Big Data analytics is going to help each and every curve of consumer lifestyle in not so distant future!

A recent article posted in wall street journal by famous author Lora Kolodny, gives a detailed view on this subject. To read, click on the following link:

http://online.wsj.com/news/articles/SB10001424052702303369904579423383203100794

Data analysis is an important part of BFSI organisations. It helps to manage huge customer database of the organisations. It also automates the day-to-day transaction process. An article by Mohan Jayaraman, Managing Director of Experian Credit Information Company of India Pvt. Ltd. and Country Manager of Experian India describes that it is necessary to bridge the gap between information and its effective usage. For this, data analytics solution requires ability to manage and draw interferences from large amounts of data.

 For more information, please go through: http://www.informationweek.in/informationweek/perspective/287791/indian-banks-improve-customer-lifecycle-analytics?utm_source=rss&utm_medium=rss&utm_campaign=how-indian-banks-can-improve-the-customer-lifecycle-by-using-data-analytics